Built by someone the web forgot
BuzzBronco exists to close the gap between what the web promises and what most of it actually delivers: for the 1 in 4 people navigating it with a disability, and for the organizations that never meant to leave them out.
What we believe
The web was supposed to be for everyone. Tim Berners-Lee said so in 1997, and he meant it. What followed was decades of design decisions made without the right people in the room—people with visual impairments, motor disabilities, cognitive differences, hearing loss. Not out of malice. Out of habit, and out of not knowing what it cost.
We believe most organizations, if they knew a real person was hitting a wall on their website, would want to fix it. The problem is not values. It is visibility. Nobody sees the user who could not complete a task. They just quietly leave.
We also believe that an accessible website is not a compromise. It is a better website—clearer, faster, more navigable, and more trusted by search engines. Inclusion and effectiveness are not in tension. They pull in the same direction.
We do not exaggerate legal risk to pressure buyers. We lead with the real human cost of inaccessible design, and we tell clients honestly when they do not need us yet. If that sounds like the kind of agency you want to work with, you are our kind of people.
Why this had to exist
“I spent years navigating systems not designed for my brain, and it made me obsessed with the ones that were.”
Ghazal, BuzzBronco’s founders, is neurodivergent. That is not a footnote; it is the reason this agency exists. Growing up for her means spending a lifetime in interfaces, institutions, and environments built with someone else in mind. It means developing a finely tuned sense for the moment a system stops working for you. And it means noticing, every single time, who was missing from the room when it was designed.
That experience did not lead to frustration. It led to obsession, with UX, with the gap between how designers think their users behave and how people actually show up, with the quiet cost of being the person a product forgot to consider. Ghazal spent more than a decade in user experience research before founding BuzzBronco, and the through-line was always the same: she gravitated toward the overlooked user, the edge case, the person the system had quietly decided did not count.
That perspective shapes everything we build. Our audits include cognitive accessibility considerations as a matter of course, not just visual or motor impairment checks, because our founder navigates those barriers personally. Our client deliverables are written in plain language with scannable structure, because we know what it costs to receive a 200-page report that was never designed for the person reading it.
BuzzBronco is what happens when that instinct meets 15 years of expertise and a web that still, fails 98% of users with disabilities. It is not a positioning statement. It is the only logical next step, and it does not stop at one client, one city, or one continent. The web is global. So is the problem. So is what we are building.
Do you have a website that needs a little TLC to become more inclusive?
Let’s start a conversation today on how we can optimize your pages to become more accessible, more functional & more profitable.
What we stand for
Inclusive foundation
Every project starts with the same question: who was not considered when this was built? We audit and design with those people specifically in mind, because they are the ones most affected when the answer is nobody.
Plain language
Accessibility is technical enough already. We write for the person reading, not the compliance officer. If you need a glossary to understand our recommendations, we have not done our job.
Focus on solution
98% of websites have accessibility problems. We are not here to make anyone feel bad about that. We are here to fix it, practically and without lecture, starting from where you actually are.
Selective by design
We take on engagements where we can deliver our full methodology, not a trimmed version of it. That is how we have maintained a 100% WCAG compliance delivery rate across every sector we have worked in.
If you believe the web should work for everyone, everywhere — so do we.
Let’s build something that lasts.
How we work
We select engagements where we can bring the full weight of our methodology to bear. That means when you reach out, you are talking to Ghazal — not a sales team — and she is already thinking about your specific situation.
We adapt to where you are. Some clients hand us the keys and want us to handle everything. Others have internal dev teams and just need expert direction. Some are starting from scratch. Others have years of technical debt to work through. We have seen all of it, and we will tell you plainly what the path forward looks like, without overselling the work or underselling the impact.
And if you are not sure whether you even need us yet? That is fine too. Book a free call and we will give you an honest picture of where you stand. No jargon, no pressure.
The people behind the work.
Ghazal
Founder · Accessibility Specialist and Client Relationship Director
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Ghazal
Founder · Accessibility Specialist and Client Relationship Director
Ghazal has spent more than 10 years in UX research and accessibility, but her understanding of what exclusion actually feels like started long before that. As a neurodivergent person who has always gravitated toward the user the system forgot, she brought both lived experience and deep expertise to BuzzBronco from day one.
She personally leads every client engagement, from the first call to the final report. The standard she has built across three continents follows every project she touches.
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The web was supposed to be for everyone. Tim Berners-Lee said so in 1997, and he meant it. What followed was decades of design decisions made without the right people in the room—people with visual impairments, motor disabilities, cognitive differences, hearing loss. Not out of malice. Out of habit, and out of not knowing what it cost.
We believe most organizations, if they knew a real person was hitting a wall on their website, would want to fix it. The problem is not values. It is visibility. Nobody sees the user who could not complete a task. They just quietly leave.
We also believe that an accessible website is not a compromise. It is a better website—clearer, faster, more navigable, and more trusted by search engines. Inclusion and effectiveness are not in tension. They pull in the same direction.
We do not exaggerate legal risk to pressure buyers. We lead with the real human cost of inaccessible design, and we tell clients honestly when they do not need us yet. If that sounds like the kind of agency you want to work with, you are our kind of people.
Do you have a website that needs a little TLC to become more inclusive?
Let’s start a conversation today on how we can optimize your pages to become more accessible, more functional & more profitable.
Our Mission
We believe everyone should be able to use websites, regardless of their abilities.
If that sounds like a no-brainer to you, you’re our kind of people!
Sadly, more than 98% of websites are currently not accessible to people with disabilities.
This needs to change!
At BuzzBronco we believe that:
- Making websites more accessible = making this world more inclusive = doing the right thing.
- Making websites more accessible = making them more effective = good for business.
Makes sense, right?
Do you have a website that needs a little TLC to become more inclusive?
Let’s start a conversation today on how we can optimize your pages to become more accessible, more functional & more profitable.
Glad to Meet!
A copywriter and a design engineer walk into a bar…
Okay, that’s not exactly how it went, but close enough. We are Ghazal and Floris and in early 2024 we founded BuzzBronco.
With the vast majority of websites not being accessible, we decided to put our skills and passion to work and help create a more inclusive online experience for all.
We came prepared…
Each of us had spent years honing our skills in our respective fields, learning exactly what it means to create things that work for people—not the other way around.
This guiding principle is at the heart of what we do at BuzzBronco. By optimizing your website, we help your business offer a more effective and inclusive user experience to visitors.
We help you:
- Lower the threshold for users with disabilities
- Improve your brand’s messaging
- Remove barriers to conversions
- Avoid costly legal challenges
Does this sound like something your organization could use? We’d love to meet you and learn all about your business so we can map out your path to an optimized digital presence.
Why Work With Us
We Know What We're Doing
Almost 15 years of experience in user-centered design & copywriting
A Boutique Experience
Enjoy the benefits of a small team, dedicated to your success
Prices that Make Sense
Achieve your goals without breaking the bank
